Oct 2007 - Marketing Communication

October 2007 issue of ezine focusses on "Marketing Communicationt". Eminent personalities like Mr Vinod Harith, Group Marketing Manager of Wipro at London, Lisa Ditlefsen, Head of Search & Web Analytics, Base One Search, London and many Marketing experts have shared their views.

The Guest Editor for this issue is Ms Subha Ganesh, Search Marketing Consultant, London.

This issue brings out the need for Corporates to use Integrated Communication for Marketing.

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Sep 2007 - Time Management

September issue of PR-e-Sense focusses on "Time Management". Eminent personalities like Mr S Narendra (Former Information Advisor to Indian Prime Ministers) and Ms Nipa Shah (President, Jenesys Group, LLC, Michigan) and many others have shared their views.

This issue also gives practical tips to manage the time more efficiently and effectively, with suitable case studies.

Please download the ezine in pdf format 175 k)

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August 2007 - Public Relations 2.0 (PR 2.0)

August 2007 - Public Relations 2.0 (PR 2.0)

Institute of Public Relations of Singapore (IPRS) organised a one day conference at Singapore on 1st August 2007 on the theme "PR 2.0 - Engagng stakeholders in the new media landscape"

Ms K. Bhavani is the Guest Editor of August issue of ezine PR-e-Sense. This issue covers broadly the proceedings of the conference.

Please download the ezine in pdf format (214 k)

We have also produced a podcast, based on the conference, with the views of experts.

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July 2007 - Development of youth and professional skills

July 2007 - Development of youth and professional skills

This issue of Corporate ezine PR-e-Sense is based on the theme "Development of youth and their professional skills".

For this issue, we had requested Mr Tushar Panchal, Vice President, Rediffusion PR to be the Guest Editor.

In this issue, he has brought out the exclusive views of Mr Al Ries (Co-Author of the book Fall of Advertisement and Raise of PR). Other eminent professional leaders like Mr Roger Periera, Mr. Harish Bijoor and Mr Anurag Batra have also shared their views in this ezine.

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June 2007 - Corporate Podcasts

June 2007 - Corporate Podcasts

This edition of PR-e-Sense carries the theme "Corporate Podcasts"

In this edition, we carry the views of Mr Sunil Nair (CEO, Nautanki TV),, Mr Syed Nazir Razik (Technocrat and Entrepreneur) and Ms Chinmayee (a well known Radio and Television Jockey and Play back singer).

The podcast also contains a sample piece of "Corporate podcast" for an electronic product.

Podcast

This issue of PR-e-Sense is also integrated with a PodMagazine (Edition 13). This podMagazine carries interviews with eminent persons listed above.

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May 2007 - Corporate misconceptions and idiosyncracies

May 2007 - Corporate misconceptions and Idiosyncracies

This edition of PR-e-Sense carries the theme Corporate Misconceptions and Idiosyncrasies" on media and communication.

Eminent people like Mr K Ramasubramanian (Mg. Director, Masscom PR, Coimbatore), Mr R Gopalakrishnan (Business Editor, The Hindu), Mr R Ramamurthy (Member of CII and FICCI) and few others have shared their views.

Podcast

This issue of PR-e-Sense is also integrated with a PodMagazine (Edition 9). This podMagazine carries interviews with eminent persons listed above.

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April 2007 - PR Bodies in India

April 2007 - PR Bodies in India

This edition of PR-e-Sense carries the theme "PR bodies in India". This editions discusses the ole of PR bodies in developing professional excellence.

Eminent people like Ms K Bhavani (President, Institute of Public Relations, Singapore), Dr C V N Reddy (Editor, PR Voice), Mr C J Singh (Mg. Director, Core PR, Chandigarh), Mr Yogesh Joshi, (President, Associaiton of Business Communicators of India) and many young / senior professionals have shared their views in the ezine.

Podcast

This issue of PR-e-Sense is also integrated with a PodMagazine (Edition 7). This podMagazine carries interviews with eminent persons listed above.

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March 2007 - PR Education in India

March 2007 - PR Education in India

March 2007 edition of PR-e-Sense carries the theme "PR education in India". This edition gives the various aspects of PR education in India, Instituions offering PR education, expert views, etc.

Prof. Sreenath Sreenivasan (Dean of students, Columbia School of Journalism), Prof. U K Chaudhury (Director, Symbiosis Institute of Mass ommunication), Prof. R Radhakrishnan (Vice Chancellor, Anna University, Coimbatore), Ms Sulosana Karthigesu (Managing Director, PR Academy, Singapore) and Mr S Narendra (Former Information advisor to Prime Ministers of India) have shared their views in the podcast also

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Institutions offering PR education in India

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Feb 2007 - Power of Wikis

Feb 2007 - Power of Wikis

This Feb 07 Corporate ezine PR-e-Sense deals with the various aspects of Wikis and their strength. We also bring out an exclusive podcast interview with Jimmy Wales, Founder of Wikipedia.

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Jan 2007 - Health issues for all

Jan 2007 - Health issues for all

This edition deals with various healh issues of the persons employed in corporates. This ezine is also integrated with podcast.

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Dec 2006 - HR Branding

Dec 2006 - HR Branding

This edition deals with HR Branding. Experts share their views as to how a company can become a 'preferred employer'. This ezine is also integrated with podcast.

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Nov 2006 - Indian Regional language media

Nov 2006 - Indian Regional language media

This edition of ezine focusses on the 'hidden strength' of Indian Regional language media, when compared to English Media. This ezine also is integrated with podcast.

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